OREN WELLNESS
CLIENT
OREN wellness
TYPE OF CLIENT
Fitness + Wellness
CATEGORY
Brand Design, Social Media, Campaign, Print
BRIEF
To bring OREN Wellness to life as a new, brand-led third space in Cardiff - combining wellness, strength, recovery, and community. The studio needed an elevated brand identity and refined messaging that could support a bold interior vision and position OREN as a premium, high-vibe wellness destination.
WHAT WE DID
Refined the OREN brand from the ground up, developing a clear messaging framework, bespoke logotype, and elevated visual identity. Working closely alongside Brand Interior Agency, we ensured the brand and interiors were seamlessly aligned — creating a cohesive foundation that allowed the space to be designed with intention, clarity, and impact across digital, print, signage, and in-studio touchpoints.
RESULT
A brand and space that resonated immediately. OREN Wellness sold out its founding memberships before opening its doors, generating strong demand and momentum well ahead of launch. The clarity and cohesion between brand and interiors helped position OREN as a standout new destination in Cardiff’s wellness scene, contributing to the studio being awarded Best New Business in Cardiff 2025. Beyond the accolades, the brand-led approach created a highly engaged community from day one — proving that when strategy, identity, and environment are aligned, the result is not just a beautiful space, but a commercially successful one.
